Keep Fit & Pink

Welcome to the Genesis Appeal online

The Genesis Appeal is the only charity in the UK entirely dedicated to the prevention of breast cancer.

Currently, 1 in 10 women and 1 in 1,000 men will develop breast cancer in their lifetime, through the funding of vital medical research, the Genesis Appeal aims to make 1 in 10, none in 10.


Click here to read more about the recent Sally Webster breast cancer storyline in Coronation street, featuring actress and Genesis patron, Sally Whittaker
How you can help us

How to help?

Find out how you can help The Genesis Appeal.

The Nightingale Centre

The Nightingale Centre & Genesis Prevention Centre

The Nightingale centre and Genesis Prevention Centre is Europe's first purpose-built breast cancer prevention centre.

Keep Fit & Pink

Keep Fit & Pink

As a healthy diet and lifestyle is very important for the prevention of breast cancer we have created Keep Fit & Pink which aims to make us all fitter and healthier.

Contact Us

Contact Us

Find out how to get in contact with us.