Keep Fit & Pink

Welcome to the Genesis Appeal online

The Genesis Appeal is the only charity in the UK entirely dedicated to the prevention of breast cancer.

Currently, 1 in 10 women and 1 in 1,000 men will develop breast cancer in their lifetime, through the funding of vital medical research, the Genesis Appeal aims to make 1 in 10, none in 10.


Click here to read more about the recent Sally Webster breast cancer storyline in Coronation street, featuring actress and Genesis patron, Sally Whittaker
The Genesis Keep Fit & Pink Day 2010

The Genesis Keep Fit & Pink Day 2010

Take part in our annual fun, fitness event on Sunday 6th June.

How you can help us

How to help?

Find out how you can help The Genesis Appeal.

Holy Fit

Holy Fit

Lingerie brand, Freya and fashion designer Laura Lees have teamed up with Genesis to launch a brand new campaign.

The Nightingale Centre

The Nightingale Centre & Genesis Prevention Centre

The Nightingale centre and Genesis Prevention Centre is Europe's first purpose-built breast cancer prevention centre.

Contact Us

Contact Us

Find out how to get in contact with us.