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The History Of the Genesis Appeal

May 1996  

The official launch of the Genesis Appeal was held at Mere Golf and Country Club.  Celebrities at the launch included John Leslie, Susie Mathis, Saracen, Diane Modahl (Patron of the charity) and Wayne Fontana. 

The initial aim of the Appeal was to raise funds for breast cancer research projects in Northwest hospitals. 

1997 - 1999    

During this period the Genesis Appeal continued to sponsor research in clinical genetics. It provided funds for the development of new scanning techniques at the Nightingale Centre and for the development of a new test, which could predict the severity of the disease.  

Of particular importance was the establishment in June 1997 of "The Genesis National Hereditary Breast Cancer Helpline".

2000  

A new fund raising initiative to build "Europe's First Purpose Built Breast Cancer Prevention Centre" was launched.

The centre will be headed by Professor Tony Howell the UK's first Professor of Cancer Prevention and supported by a team of internationally recognised experts including Gareth Evans Professor of Clinical Genetics and Nigel Bundred Professor of Surgery.   

2001 - 2004  

In 2001 - A donation of £50,000 enabled the Appeal to establish a temporary prevention centre at Withington Hospital close to the Nightingale Centre. 

Dr Michelle Harvie, the only research dietician in the country specialising in breast cancer prevention is funded by the Genesis Appeal. 

We are chosen as Manchester City Football Club's national charity of the season and launch two thousand balloons to celebrate the first game played at the City of Manchester Stadium. Each balloon signifies one of the 2,000 women in the Greater Manchester area who will be diagnosed with breast cancer each year.  

November 2003 - The Genesis Appeal reaches its one million-pound milestone and celebrates with a visit to the Nightingale Centre by Cherie Booth QC who is an honorary patron of the Appeal. Ms Booth said, "The Genesis Appeal aims to create a future without breast cancer. I genuinely believe that through sustained effort and support this dream can become a reality." 

In 2004, Diane Modahl takes part in "I'm A Celebrity, Get Me Out of Here" and raises over £76,000. 

Also during 2004

• The Genesis Appeal held a Celebrity Workout at the Trafford Centre with Diane Modahl and the England Women's Rugby Team to promote exercise and keeping fit. 
• We joined the Cow Parade with a beautiful pink cow signed by all the Manchester City Players. It was situated in the Arndale Centre and auctioned in September to raise funds for the Appeal. 
• The South Manchester Friends held another spectacular fund raising event with a Fashion Show at Mere Golf and Country Club taking the grand total of funds now raised by this group to over £50,000.  

2005      

March 2005 - The Strategic Health Authority agree to pledge £12.5 million for the building of the centre and architects Gilling Dod are commissioned to design the centre with Laing O'Rourke appointed as the construction engineers.  

April 2005 - Dr Michelle Harvie is awarded the Rose Simmonds Memorial Award for establishing the danger of weight gain among women breast cancer patients.  Agreement is reached with Rodale Publishers who will publish in spring 2006 "The Genesis Diet and Lifestyle Book", being written by Dr Harvie.  

July 2005 - The Genesis Rose is launched at the Royal Horticultural Society Show at Tatton Park.  

August 2005 - The foundations for the building began with the clearing of the site.  

29 September 2005 - A ceremonial turf cutting ceremony is held at the site of the Breast Cancer Prevention Centre with Diane Modahl patron and fundraiser cutting the turf.